“Pushing pedals” with our new performance partner!
At Rund um Köln, the oldest still existing international professional race in Germany, EUROBIKE made its mark on the race for the first time: Right on time for the starting shot, the riders of Team Vorarlberg rolled up to the start line wearing special jerseys and helmets in the EUROBIKE look, showcasing the newly sealed partnership to the road cycling scene and the international cycling world.
Joining the Continental team is a matter of the heart for our trade show project manager Dirk Heidrich: "EUROBIKE, like our partner, comes from Lake Constance and had its beginnings in the sporting sector. In 2024, we will show that cycling and EUROBIKE are closely connected."
Team info & rosterThe partnership with the team from Austria is part of our performance concept, which includes e-cycling, cycling races on the trade fair grounds, world-class professional races, and organized mass sports.
Find even more performance here: