Curated by the German Association for the Digital Economy (BVDW), the conference provided insights into digital trends and business models within the mobility sector.
A format designed for D2C brands, eCommerce players, and brands looking to further develop their business models. Digital commerce was explored comprehensively—from retail media to ESG requirements. Experts from the digital economy offered valuable insights and fresh perspectives from their respective industries.
"Today's digital distribution system offers attractive opportunities for both manufacturers and retailers to add value."
Curated by the German Association for the Digital Economy (BVDW), the Mobility goes Digital Commerce Conference at EUROBIKE 2024 focused on current developments in digital business models. The conference opened with a keynote on eCommerce and D2C business, followed by insights into retail media and new revenue streams through (digital) out-of-home technologies.
Key topics included the challenges of the data economy, solutions driven by artificial intelligence, and emerging ESG requirements for production, supply chain, and digital advertising. The conference concluded with an interactive panel, providing a platform for exchange and networking for all participants interested in expanding their digital business models—regardless of their company’s current development stage.
High-level experts from various fields and industries contributed valuable perspectives from outside the mobility sector and presented numerous best cases from other economic sectors.
Mobility goes Digital Commerce took place on Friday, July 5, 2024, from 2:00 p.m. to 4:30 p.m. on the Yellow Stage at the Ecomobility Forum, Hall 8.